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Elon Musk and Twitter: How Not to Lead a Business

Of: The bottom line

Management gurus break down why some CEOs fail and burn while others take their businesses to the moon.

The richest man in the world has bought Twitter and is bending it to his will. But Elon Musk isn’t the only billionaire who has a huge impact on society—everyone does.

That’s why people are fascinated with the world’s top business leaders.

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But is media hype also to blame? Former CEO of cryptocurrency exchange FTX, Sam Bankman-Fried, was also a media darling for years before his company collapsed.

And what traits make the difference between a successful CEO and a disastrous leader?

Host Steve Clemons talks with management gurus Jeffrey Sonnenfeld, a management professor at Yale University, and Vivek Wadhwa, a tech entrepreneur.

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